It has no time. It has no place. And yet for many, there’s no escaping it. Bullying is as pervasive as it is painful, not to mention significantly harmful. It’s one of the biggest challenges facing young people in Australia and the USA, with one in four children bullied and one in five victims experiencing mental health problems later in life.
But bullying isn’t something that just takes place in the schoolyard, nor are its effects left there at the gates. This issue plagues both childhood and adulthood, places of learning and of work, the home life and the digital world. For both the victim and the bully, bullying can lead to incredibly serious and diverse problems including mental health disorders, substance abuse and self harm. We don’t want that for anyone.
This year, Auguste has partnered with the Alannah & Madeline Foundation’s National Centre Against Bullying and international organisation The Cybersmile Foundation to create more positive communities, both online and offline – and we need your help.
Join us, learn more, stand up. That’s all it takes to be a hero.
Our creative director Ebony Eagles has designed these Auguste Against Bullying “Hero” tees to support past, current and future victims of bullying with 100% of the price tag of each to be donated to our charity partners.
The tees are made from 55% organic cotton and 45% hemp, both of which are much more sustainable fabrics. Hemp in particular has a very high yield and is fast growing, while organic cotton uses no chemicals in the growing or procurement, making it much safer for everyone involved in the processing of the fabric, from picking the bud to sewing the garment.
Additionally, they were produced in one of our SEDAX accredited factories. One of the key attributes of this accreditation is that no discrimination is practiced within the factory. We have carefully selected our manufacturers to ensure that each operates fairly, respectfully and offers equal opportunities for its workers – just as we operate with our global team.
There are more ways to be involved and contribute to a future free from violence. If an Auguste “Hero” T-Shirt isn’t for you – or isn’t enough for you – please visit the National Centre Against Bullying and Cybersmile to find out how you can donate, fundraise, campaign and provide support where needed.
The Alannah & Madeline Foundation’s National Centre Against Bullying (NCAB) is a peak body working to advise and inform the Australian community on the issue of childhood bullying and the creation of safe schools and communities, including the issue of cyber safety.
Made up of 18 volunteer experts and chaired by the Hon Chief Justice Diana Bryant, NCAB works closely with school communities, governments and industries to speak out for children and advocate for their right to be free from violence and bullying.
Founded in 2010, The Cybersmile Foundation is the world’s leading anti-cyberbullying nonprofit organisation. Committed to tackling all forms of digital abuse, harassment and bullying online, they work to promote diversity and inclusion by building a safer, more positive digital community.
Through education, innovative awareness campaigns and the promotion of positive digital citizenship, Cybersmile reduces incidents of cyberbullying, and supports and empowers victims and their families to regain control of their lives.
“As a mother, a member of our global community and a victim of childhood bullying, I want to unite people in recognising the dangers of bullying and ignite them to use their voice and set an example. A hero can be anyone who makes this a better place for others – and that’s what this campaign is about.”
- Ebony Eagles, Founder & Creative Director of Auguste
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