What’s your role at Auguste the Label?

Global Wholesale Manager


This means…

Basically, I manage the wholesale side of the business. I’m constantly thinking of ways to grow the level of representation we have in the market, whilst having the brand’s best interests at heart. It’s a balancing act for sure – but I love how loyal our retailers are, and it feels great watching them grow with the brand.



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How does Auguste connect with your personal style?

I love to look feminine, but I’ll always style things in a way that throws off more of an edgy vibe. Auguste gives me all those great go-to minis I can style back with white trainers or black ankle boots along with my favourite accessories – they’re just really great wardrobe staples.


What in your closet brings you the most joy?

I’m a sucker for denim…vintage Levi denim to be more specific! I almost try not to wear it too much to give my other clothes some more air-time! I just love how classic it is, it can look sexy, or carefree, or edgy, just however you want it to with little effort!





We’re at your favourite spot in Byron Bay. What makes it so special?

I love Habitat! It’s such a great new space – and really close to our HQ so perfect to stop by for a quick salad or Macadamia Mocha if you need a little pick me up.


One thing you love about working in Byron…

Could you work in a more beautiful place?? The fact that I can walk out of the office and within minutes be making my way around the beautiful bays enroute to the lighthouse, which is my FAVOURITE walk, has to be pretty key!



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What’s your go-to office tune?

Anything 90’s.. .such a great era for so many genres.


When it comes to getting dressed, what matters to you?

For me it’s how I feel when I’m in that outfit. I like to have many different styles, and I dress depending on how I feel on that day. Confidence is key – and if it makes me feel amazing then JOB DONE!


What’s your favourite Auguste piece right now?

I’m obsessed with all the new Valentina pieces from the Francesca Collection. It’s such a fresh new print for Auguste – I’m loving the asian influence!


Amanda wears the Valentina Fiesta Mini Dress from our Francesca collection.

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